HUEMON's mission is to provide strong intangible qualities on the actual product defined as "Boldness, Aggressiveness & Performance." Through different stages of proved concept development, the new FK bottle is able to contain an directional but recognizable shape to stand out from the competitors by the detailed streamline and the modern finish and to represent the youth of the market growth.

ELITE Series embodies “Technology in Mobility” via outstanding, substantiated performance relevant to the urban and environmental drivers contributing to today’s increasingly dynamic automotive landscape. FK’s proprietary CLEANSHIELD Technology, rigorously developed to offer outstanding deposit handling performance and wear protection tailored for the high temperature, high humidity, stop-and-go driving environment specific to the densely populated urbanized environments prevalent throughout Asia. Driven by ever tightening emissions and fuel efficiency regulations, turbocharged engines are widely adopted by automotive manufacturers and emerging onto the mainstream. ELITE 5W-30 offers leading deposit protection specifically tailored for the extreme operating conditions of turbochargers. All claims are substantiated and well exceed the industry standards set forth by the American Petroleum Institute(API) and International Lubricants Standardization and Approval Committee(ILSAC).